Start with Why: How Great Leaders Inspire Everyone to Take Action: by Simon Sinek.

I have grown so much from discovering Simon Sinek’s work. Anything you read by him improves your day (and your life). I have chosen to highlight Start with Why: How Great Leaders Inspire Everyone to Take Action. Most of us look at what we do and how we do it. Sinek challenges us to go deeper—to make explicit our true calling. Our “why” is the reason we get out of bed in the morning.

Much of the reading on this list is about aligning core values and your purpose with your day-to-day work. Start with Why is an extraordinary work of art that helps individuals and teams find their purpose. Sinek’s work is always about social connections and teamwork. Find Your Why is a practical guide for discovering purpose for you and your team.

Other books by Simon Sinek include:

1. Leaders Eat Last: Why Some Teams Pull Together and Others Don’t

2. Together Is Better: A Little Book of Inspiration

3. Find Your Why: A Practical Guide for Discovering Purpose for You and Your Team

4. The Infinite Game

Link to website:


Sinek’s website has resources for building teams and leaders’ self-development. The Optimism Company is a wonderful resource.

Link to Ted Talk: